Effective Date: 17 March, 2014
Please be aware that, as part of the service provided by this Site, we may provide links to websites operated by third parties. Note that for usability reasons MicroPrice’s header may be displayed should you click to such a third party site. We are not responsible for the information collection or privacy practices or the content of those third party Web sites or applications. You should check the applicable privacy policies of such third-party Web sites or applications to determine how they handle any information they collect from you.
What information do we collect and how is it used? Do we disclose information to third parties?
TRAFFIC OR CLICKSTREAM DATA (“CLICKSTREAM DATA”)
Clickstream Data consists of traffic and usage data that is not personally identifiable. We do not supplement or combine Clickstream Data with any PII. We may share Clickstream Data we collect with subsidiaries and affiliates of MicroPrice Sweden AB (“MicroPrice Entities”) and with certain selected third parties, but only in anonymous form. Notwithstanding the foregoing, such third parties and MicroPrice Entities may combine such Clickstream Data with any PII that you choose to give to such third parties or MicroPrice Entities when registering with their websites. We collect Clickstream Data regarding use of our services by observing browser functions and the files (pages) you access. For example, our servers collect information about the site to which you may redirect to in order to enable us to calculate and receive payments from our business partners. In addition, we may use Clickstream Data to better design our services. Within the company and with respect to online behavioural advertising, certain affiliated companies may use non-personally identifiable information (which may or may not include click stream information, browser type, time and date, subject of advertisements clicked or scrolled over) collected during your visits to this and other websites in order to provide advertisements about goods and services likely to be of greater interest to you. These companies typically use a cookie or third party web beacon to collect this information. To learn more about this behavioural advertising practice and/or to opt-out of this type of advertising, you can visit www.networkadvertising.org.
NON-PERSONALLY IDENTIFIABLE INFORMATION
There are two classes of Cookies based on how long they remain on your system: (i) “Session Cookies” may be used only during your visit to the Site and are erased once you close your browser, and (ii) “Persistent Cookies” (if applicable) remain on your browser for one (1) year from your last visit to the Site and enable us to remember you on subsequent visits to the Site and provide more relevant content to you on such Site.
A useful resource on understanding Cookies may be found at http://www.allaboutcookies.org.
THIRD PARTY ADVERTISING
CONTACT INFORMATION OR PERSONALLY IDENTIFYING INFORMATION
PII provided in connection with problems, comments or requests is used only to respond to those problems, comments or requests. This information is not stored or used in connection with Clickstream Data and is provided to a third party only as necessary to respond to the comment, problem or request of as required by law or court order.
Please note that it is not necessary for you to become a member in order to use many of the features on microprice.org, a non-member can easily see products and prices, perform searches, read reviews and take advantage of many other useful features on the site.
MicroPrice also operates a free e-newsletter service – the MicroPrice Update – to help you keep up-to-date with the best deals, contests and MicroPrice news. This is an opt-in service so, as a member, you will receive the newsletter. To unsubscribe simply send an e-mail to firstname.lastname@example.org and include your e-mail address.
The reason that we ask for this PII is to provide you with information that you may request, to customize your experience on the Site, and to contact you when necessary in connection with any promotions you participate in.
We also use this information for internal business purposes, such as aggregating the data to help us to create a profile of MicroPrice visitors, as a whole, so that we can; a) build a better understanding of our users and enhance the services we offer, and b) attract advertisers to spend money on MicroPrice, thus enabling our free price comparison service to operate.
Finally, from time to time, but only with your permission, we may provide your PII to selected third parties who wish to participate in special promotions offered in conjunction with us.
Do we collect personally identifying information from or about children?
We use reasonable efforts not to collect, use or disclose PII from children under the age of 13. The services are not targeted at children, and children age 13 and under may not register for any portions of the services that require registration. If you believe your child has provided us with any PII data by registering on our Site, please specify this issue and email us at email@example.com
How is my data processed?
We may disclose data to other entities within the EU belonging to the MicroPrice group of companies and to third parties located in the EU to the extent that such disclosure is not incompatible with the purposes for which data are collected as mentioned above, but only that they provide adequate privacy protection.
Do I have choices?
Yes. You may opt-out at any time by sending request that includes your full name, email address, and postal address with a request for opt-out with regard to your PII to: Country Manager, MicroPrice, Sveavägen 38, 111 34 Stockholm, Sweden or you can email us including your full name, email address with a request for opt-out with regard to your PII to firstname.lastname@example.org
Please note that the implementation of browser settings that refuse all cookies will affect our ability to provide you content and advertisements that will more effectively match your interests and may prevent us from controlling the frequency with which you may view any particular advertisement. “Session Cookies” are used only during your visit to the Site and are erased once you close your browser.
We may need to share information you have supplied with third parties in limited circumstances for legal compliance, to prevent fraud or imminent harm, to ensure security, or in case of a transfer of ownership of the company. We do not collect or process any sensitive data such as data about health or similarly sensitive matters.
If at any time you no longer wish to receive offers from a MicroPrice, you may “unsubscribe” by sending an email to infuse@MicroPrice.com or by using the unsubscribe option within any promotional offer. In compliance with the Privacy and Electronic Communications (EC Directive) Regulations 2003, you will be removed entirely from our email list and will no longer receive offers from us. If you have registered or submitted PII under more than one email account, you must submit separate unsubscribe requests from each account.
MicroPrice sends a confirming email for each member registration. You may change, correct or update your information by email by contacting email@example.com Changing or deleting your information or otherwise opting-out of receipt of communications from the MicroPrice will change or delete the data only in our database for purposes of transacting future business on our sites and for managing future communications from MicroPrice. These changes and deletions will not change or delete information already collected as part of a particular transaction.
Is data stored by us secure?
We take appropriate technical and organisational measures to protect your personal data. We employ industry standard security measures to ensure the security of all data. While we strive to protect your information, we cannot ensure or warrant the security of any information you transmit to us. You acknowledge and assume this risk when communicating with us.
Limitation of Liability, Third Party Information & Language
You also agree that you have provided notice to, and obtained consent from, any third party individuals whose personal data you supply to MicroPrice with regard to: (a) the purposes for which such third party’s data has been collected; (b) the intended recipients or categories of recipients of the third party’s personal data; (c) which of the third party’s data are obligatory and which data, if any, are voluntary; and (d) how the third party can access and, if necessary, rectify the data held about them.
How do I find out more about our information practices?
182-21 150th Avenue, CAS 4792 Springfield Gardens City, NY, Zip Code: 11413 Tel: 415-949-5228